Public school site vs staff desk: what belongs where

Schools often buy the wrong tool first. They either try to turn a marketing site into an attendance system, or they hide enrollment behind staff software families never see.

Split the jobs: **public working site** for Register, tours, and clarity; **staff desk / Academy OS** for attendance, clearance, and roster ops.

What belongs on the public site

- Who you are and who you serve - Enrollment / registration - Deposits paid to your accounts - Open house RSVP - Photo release at signup - Tuition clarity you are willing to publish - Directions, contacts, and schedules parents need before they join

CCCM rents that public site: $149 first month, then $99/month, three-month minimum. Checkout: https://www.getcccm.com/checkout Clubs: https://www.getcccm.com/sports

What belongs on the staff desk (Academy OS)

- Who showed up today - Who is cleared to practice or travel - Mid-season roster moves - Tournament weekend logistics - Coach permissions - Parent view of the right slices — not the whole staff database

Academy OS is talk-first and quoted after conversation. No online checkout. No public OS price on this page. Start at https://www.getcccm.com/academy-os

What belongs in neither (yet)

- A full district-grade SIS if you are a 40-student microschool - Custom report-card platforms you will not staff - Fake “AI-powered” promises

Buy the next painful job, not a catalog.

How to choose first

If families cannot enroll without a phone chase, start with the working site. If enrollment is fine but coaches live in five spreadsheets, talk about Academy OS. Many programs eventually want both — public door and internal desk — without mixing the products.

Hand-off example

Public site takes the deposit and photo release. Office confirms the seat. Staff desk (Academy OS) carries attendance and clearance after the year starts. Nobody tries to take daily attendance on the marketing homepage.

Buying order mistakes

Buying a heavy SIS before you have a Register URL is common and expensive. So is bolting roster ops onto a page builder. Match the tool to the pain in front of you.

Plain next step

If a working public Register site is what you need, start at https://www.getcccm.com/checkout or email hello@getcccm.com with your school or club name, city, and what you run. If you need staff-desk ops instead, use https://www.getcccm.com/academy-os and expect a conversation — not a self-serve price button.

Parent expectations

Parents expect a public website in 2026. They do not always expect a full parent portal on day one. Do not delay Register until a perfect portal exists. Ship the public door; grow ops software when the spreadsheet pain is real.

Why this matters for your office

Every unclear public step becomes a repeated conversation. Your team already teaches, coaches, or greets. They should not also be a human FAQ for facts that could live on one page. A working site does not replace hospitality. It protects hospitality for the questions that deserve a human.

If you are comparing vendors, ask who updates dates after launch, where deposit money goes, and what you keep if you cancel. CCCM’s answers: we update on your tweak requests; money goes to you; after the three-month minimum you can export text, photos, and contacts (not the design).