Rec-to-travel pathway page that sets expectations early
Some families want Saturday rec forever. Others ask about travel by week three. A public pathway page sets expectations early: what rec includes, how travel tryouts work, costs at a high level, and time commitment — without ambushing parents in the parking lot.
Honest tryout path on a /sports-style site
Publish:
- What rec season includes (and does not) - When travel evaluations usually happen - Who is eligible to try out - Extra fees and travel weekends in plain language - That travel selection is not guaranteed - Register links for rec now; travel interest or tryout Register when open
Tone: honest, not salesy. Parents who stay in rec only should still feel welcome. Parents who want travel should not discover hotel costs after they "made the team" in a vague hallway chat.
Time-cost honesty
Travel is not only a fee line — it is weekends, hotels, and missed birthday parties. Say so. Rec families who love the club should not feel pressured. Travel families should see the commitment before tryouts. A pathway page that tells the truth reduces angry mid-season exits.
Keep brands from blurring
If travel is a different commitment and fee stack, say so with separate packages. Do not make a U9 rec parent complete a travel tournament form by accident. When travel seats fill, mark that path full without closing rec. If academy and rec share an organization, use separate paths and copy so positioning stays clear.
Ops vs public page
Who is cleared for a travel weekend is staff ops. The pathway page is public expectation-setting. Academy OS is talk-first for the desk: https://www.getcccm.com/academy-os — no public OS price.
CCCM working site
- $149 first month, then $99/month, three-month minimum - Rec packages + pathway page + tryout Register when you need it - Fees paid to your club or academy program — CCCM never holds it - Checkout: https://www.getcccm.com/checkout - Clubs: https://www.getcccm.com/sports
Invented sample (not a client)
"Twin Pines Soccer Club (invented) keeps Rec Register live year-round and opens a 'Travel Pathway' page each winter with tryout dates, fee ranges, and a clear 'rec families are not required to travel' line." Invented — not a live club.
Sibling split households
One child in rec and one trying travel is common. Pathway copy should tell that family how dual registration works and which fees stack. Confusion here becomes two angry sideline conversations.
Tryout fees vs season fees
If travel tryouts have a separate evaluation fee, put it on the pathway page and the tryout Register package. Do not bury it in a coach DM after parents blocked the calendar.
Plain next step
https://www.getcccm.com/sports or https://www.getcccm.com/checkout. Email hello@getcccm.com with club name, city, and whether you run rec, travel, or both.
FAQ
- Must every club offer travel?
- No. If you do not, say rec is the product and skip the pathway page.
- Can academy and rec share a site?
- Yes — separate paths and copy.
- Price?
- $149 then $99/mo, three-month minimum.
- Money?
- To you. CCCM never holds it.